On December 1st, several new energy vehicle companies successively announced their new car delivery situation in November, and overall, each company achieved very impressive results. Among them, Ideal Auto once again exceeded 40,000 vehicles, Xiaopeng Auto increased by 245% year-on-year, and the delivery performance of new forces such as Zero Run, Jike, and Wanjie AITO was also generally strong.
Guangzhou Aion November sales: 41,567 vehicles Data shows that Aion’s November sales were 41,567 vehicles, a 45% year-on-year increase, and a total sales of 434,056 vehicles from January to November, an 80% year-on-year increase. It is reported that Haobo HT has delivered nearly 2,000 vehicles in the first half month of its listing. In addition, the official statement from Guangzhou Aion indicates that since its production in April 2019, the cumulative production and sales have reached nearly 950,000 vehicles and are about to exceed one million.
From the perspective of growth rate, GAC Aion is quite impressive, but it still falls short of the annual sales target of 500,000 vehicles. As the year-end approaches, terminal promotions have also been launched simultaneously, including a 3-year, 100,000 interest-free financial policy for all models, as well as multiple additional preferential policies. At the Guangzhou Auto Show, GAC Group also announced that it will achieve full solid-state battery installation in 2026.
Solid-state batteries have made breakthrough progress, with energy density reaching 400 watt-hours per kilogram, meeting the safety and reliability requirements of batteries in extreme environments. In addition, GAC Aion’s new energy subsidiary, Yinfu Battery Technology, will start mass production of battery production lines in December of this year. Once self-produced batteries are available, GAC Aion’s battery costs are expected to further decrease. Entering the era of dual brands, GAC Aion will walk on both legs in the low-end and high-end markets, bringing new sales growth to the brand.
Ideal Car November sales: 41,030 vehicles According to the November new car delivery results released by Ideal Car, a total of 41,030 new cars were delivered, a year-on-year increase of 172.9%. As of November 30, 2023, Ideal Car has delivered a total of 325,677 vehicles for the year, exceeding the annual target of 300,000 vehicles for 2023 and becoming the only new force in the automotive industry to achieve its target ahead of schedule.
Ideal cars delivered over 40,000 vehicles for two consecutive months, ranking first among China’s new energy vehicle companies and luxury brands, and becoming the absolute leader in SUV sales over 300,000 RMB in China. The ideal L9, L8, and L7 models have all exceeded 100,000 deliveries, maintaining sales leadership in their respective market segments. With increasing market demand, Ideal will continue to challenge the goal of delivering 50,000 vehicles in December.
In November, the Ideal L series began testing the OTA 5.0 update, which will be officially released in December. OTA 5.0 will redefine Ideal cars’ intelligent driving capabilities with the AD Max 3.0 upgrade. Additionally, OTA 5.0’s new energy-saving air conditioning mode can increase the winter pure electric range by 15% to 20%. Ideal’s first pure electric MPV, MEGA, was unveiled at the Guangzhou Auto Show and will be based on the 800V platform, equipped with 5C Kirin batteries, and have a range of 400 kilometers after a 9-minute and 30-second charge.
It is expected to be officially launched in December and begin deliveries in the first quarter of 2024, with a starting price of over 500,000 RMB. Ideal’s vice president, Liu Jie, stated in an interview with Times Finance that “next year, we have a high target to challenge the top luxury brand and become the preferred brand for family users with a price above 200,000 RMB, regardless of energy form.” The launch of MEGA signifies Ideal’s official launch of the “pure electric + extended range” dual technology development route.
Xpeng Motors November Sales: 20,041 vehicles Data shows that Xpeng Motors delivered 20,041 new cars in November, breaking the 20,000 mark for two consecutive months, a 245% year-on-year increase, and setting a new monthly delivery record. From January to November 2023, Xpeng Motors delivered a total of 121,486 vehicles, an 11% year-on-year increase.
Xiaopeng Motors did not disclose specific sales figures for its models, only revealing that the sales of the Xiaopeng G6 were 8,750 units. The Xiaopeng G6 has now become a sales leader, with good performance in orders after its launch. In addition, the most popular model for Xiaopeng Motors in November was the Xiaopeng X9, which started pre-sales at the Guangzhou Auto Show at a price starting from 388,000 yuan (54370$). The new car will begin delivery in January 2024, further boosting Xiaopeng Motors’ sales growth.
In terms of products, Xiaopeng Motors also made new progress in the field of intelligent driving assistance. Xiaopeng Motors Chairman He Xiaopeng recently stated: “High-level automatic driving assistance, or even fully automatic driving, can see a clear roadmap, but complete unmanned driving still cannot see the complete logic. I even think it may need to find another way.” At the Xiaopeng Motors Technology Day held on October 24th, He Xiaopeng announced the latest mass production plan for the XNGP intelligent driving assistance system, with the urban navigation assistance function without high-precision maps to be opened in 20 cities in the first phase, and officially started public testing that evening, with the number of cities increasing to 50 within the year.
In addition, Xiaopeng Motors’ AI driving function will start small-scale testing, open to some users within the year, and achieve nationwide coverage by 2024. At the same press conference, He Xiaopeng set a goal: to challenge the achievement of nationwide coverage of XNGP on the road network in major cities by 2024, and to be the first to apply it on the Xiaopeng X9. AITO WENJIE November sales: 18,827 units Data shows that AITO WENJIE, a subsidiary of Huawei’s Hongmeng Smart Mobility, delivered a total of 18,827 new cars in November, a 128% year-on-year increase. Among them, the new M7 delivered 15,242 units, with a total delivery of over 27,000 units.
Currently, the sales of the WENJIE New M7 are very impressive. The official from Hongmeng Smart Travel stated that they have been increasing their delivery capacity in order to deliver the new cars to customers as soon as possible. It is expected that 23,000 new cars will be delivered in December, and the monthly delivery capacity is expected to reach 30,000 cars starting in 2024. In addition, at the Huawei Full-Scene Conference, Yu Chengdong announced the launch of the WENJIE New M7 Max rear-wheel drive smart driving version, with a five-seater version priced at 289,800 yuan (40610$) and a six-seater version at 309,800 yuan (43410$).
AITO WENJIE stated that the smart driving version accounts for 60% of the orders for the new M7, and the NCA optional rate in urban areas reaches 75%. ZERO RUN Car November Sales: 18,508 units Data shows that ZERO RUN Car delivered a total of 18,508 new cars in November, a 130% year-on-year increase and a 1.68% month-on-month increase. From January to November, ZERO RUN Car’s cumulative delivery volume reached 125,918 units, which is already a very good performance among new forces in the industry.
In early November, Zero Run Auto launched a preferential policy, with a maximum financial discount of 10,000 yuan (1400$) per vehicle. From November 1st to November 30th, placing orders for Zero Run T03, Zero Run C01, Zero Run C11, Zero Run C01 Super Extended Range, and Zero Run C11 Super Extended Range will all qualify for financial discounts and optional equipment funds, boosting sales growth. Currently, Zero Run C11 is becoming the main sales force, with the C series models continuing to grow and their market share increasing.
This phenomenon is one of the reasons for Zero Run’s positive gross profit margin. In addition, Zero Run Auto’s first global model, the C10, will begin pre-sales in January next year, and plans to complete a series of actions including store arrival, listing, and delivery in the first quarter. The Zero Run C10 is equipped with the latest LEAP 3.0 architecture, featuring the Clover central integrated electronic and electrical architecture, CTC 2.0 battery chassis integration technology, a new electric drive platform, and various functions brought by the new smart cockpit and smart driving software and hardware. In addition, the C10 offers both extended range and pure electric power, with a laser radar in the front of the car, and is expected to have advanced assisted driving capabilities.
Zero Run Auto has always insisted on independent research and development, and has recently taken frequent actions. On October 26, multinational car company Stellantis Group announced an investment of approximately 1.5 billion euros to become a strategic shareholder of Zero Run Auto, with a shareholding ratio of approximately 20%. In addition, the two parties will establish a joint venture company named Zero Run International with a ratio of 51% to 49%. Deep Blue Auto November sales: 16,157 vehicles Data shows that Deep Blue Auto’s delivery volume in November was 16,157 vehicles, a year-on-year increase of 145.36% and a month-on-month increase of 4.15%. Among them, the Deep Blue S7 is still the main sales force, with cumulative deliveries exceeding 50,000 vehicles. From January to November 2023, Deep Blue Auto has delivered a total of 118,574 new vehicles.
At the recent Thailand Auto Show, Changan Automobile’s DEEPAL L07 and S07 models were officially launched in Thailand, with delivery scheduled for December. Both models are right-hand drive and focus on intelligence. In addition, Changan Automobile will also introduce related models AVATR and NEVO in Thailand, together with DEEPAL to build three major smart products brands. Changan Automobile has signed a battery swapping cooperation agreement with NIO, and it is rumored that it will be launched under the DEEPAL brand in the early stage, which will also promote the pure electric models of DEEPAL.
In order to increase sales, DEEPAL Automobile has announced a limited-time discount policy: customers who place orders from December 1st to December 17th can enjoy a deposit of 1999 yuan (280$) to offset 8000 yuan (1120$) of the purchase price for all models; the newly launched DEEPAL S7 520 Pro model has a direct price reduction of 10,000 yuan (1400$), with a maximum discount of 16,000 yuan (2240$) when combined with the deposit deduction. Now, DEEPAL Automobile has increased its discounts at the terminal.
With the introduction of discount policies and the expansion of overseas markets, the market performance of DEEPAL Automobile is expected to further improve. NIO Automobile October Sales: 15,959 vehicles Data shows that NIO delivered 15,959 new vehicles in November, a year-on-year increase of 12.6%. From January to November 2023, NIO has delivered a total of 142,026 new vehicles, a year-on-year increase of 33.1%, completing 58% of the annual sales target of 245,000 vehicles.
NIO has recently started a new cooperation with traditional car companies in the field of battery swapping. On November 21, Changan Automobile and NIO reached a cooperation agreement on battery swapping business. On November 29, Geely Holding and NIO signed a strategic cooperation agreement on battery swapping. According to NIO’s latest infrastructure situation, in November, 29 new stores and 265 battery swapping stations were added, with a maximum of 48 stations online in a single day.
NIO officials stated that they will continue to promote cooperation in battery swapping with car companies to promote low-carbon and high-quality development of the automotive industry. As for SAIC Volkswagen, the sales of its new energy vehicle ID. family were also announced. In November, the ID. family delivered 15,600 vehicles, with a slight difference from the previous month, achieving sales of over 100,000 for five consecutive months, and the cumulative sales have also exceeded 200,000, with over 12,000 cash orders for the ID.3 in November.
Thanks to the favorable market incentives for its models, SAIC Volkswagen achieved impressive results. Starting in July this year, the starting price of the ID.3 was adjusted to 125,900 yuan (17640$), leading to a consecutive increase in orders. At the same time, the pure electric SUV models ID.4 X and ID.6 X also saw steady growth. Following the launch of the upgraded 2023 model in April this year, the ID. family is set to introduce the 2024 model by the end of the year.
At the Guangzhou Auto Show, the 2024 ID.3 made its debut with new blue body color and interior design, as well as an added illuminated logo and some adjustments to the configuration. Previously, Jia Jianxu stated that the Volkswagen ID.3 model will switch to lithium iron phosphate batteries in the first quarter of next year, reducing costs by 19,000 yuan (2660$) and achieving profitability in the second quarter. In addition, the ID.3 model will refresh its infotainment system and introduce optional packages in the second half of next year. Furthermore, the new high-end pure electric sedan ID.NEXT will also be launched in the market next year.
JiXing Auto November sales: 13,104 units Data shows that JiXing Auto delivered 13,104 new cars in November, a 19% year-on-year increase, achieving record high deliveries and orders for 10 consecutive months. From January to November 2023, JiXing has delivered a total of 105,209 units. In addition, JiXing has stated that it has delivered over 180,000 units so far without any incidents of spontaneous combustion.
At the Guangzhou Auto Show, the Xpeng P7 officially began pre-sale, priced from 229,900 yuan (32220$), with a limited time offer starting at 224,900 yuan (31520$). The new car is scheduled to be delivered in January 2024. The official stated that the Xpeng P7 has received over 25,000 pre-orders in 9 days, so the delivery data for early next year is expected to be impressive. Currently, Xpeng Motors has three models on sale, namely the Xpeng P1, Xpeng P9, and Xpeng X, as well as the performance supercar Xpeng P1 FR based on the Xpeng P1.
In just over two years, the intelligent level of Xpeng OS 5.0 and high-speed NZP has emerged. On November 30th, the intelligent driving function of Xpeng high-speed NZP added 3 cities including Beijing, Jiaxing, and Shaoxing. According to the plan, Xpeng plans to increase the number of cities where NZP is available to 17 by the end of the year. NIO November sales: 12,506 units The latest data shows that NIO delivered a total of 12,506 vehicles in November, a decrease of over 17% year-on-year, and the only new force in the automotive industry to experience a decline. It remained basically flat compared to the previous month, and the official stated that orders for the NIO X have surpassed 20,000 units.
Recently, Nezha Mountain and Sea Platform 2.0 was officially released, Nezha Automobile’s intelligent technology strength has advanced, and the Thai factory has successfully started production, with the first complete vehicle Nezha V-II officially offline. Nezha Automobile announced a cooperation with Da Chang Xing Automobile to launch its models in the Hong Kong region in 2024, while also actively expanding overseas markets. At the 2023 new product launch, Nezha Automobile stated that by 2026 it will fully transform into a global high-tech technology company, shifting its focus from “manufacturing” to “technology services” to achieve global sales of one million units.
In order to achieve this goal, Nezha Automobile is expanding its overseas markets, planning to cover global sales networks in 50 countries by 2024, establishing 500 overseas sales outlets, and striving for overseas sales of 100,000 units. In future plans, Zhang Yong revealed that both the Mountain and Sea Platform and the Cloud River Platform will have 4 models each, with each of the 8 models needing to achieve sales of over 10,000 units in order to achieve annual sales of 1 million units, including the Nezha GT. Looking at this year, Nezha Automobile’s sales have been between 12,000 and 13,000 units, but compared to other new forces in the car industry, it is clearly lagging behind.
Currently, Nezha Automobile is focusing on the overseas market, and of course, new products need to keep up in order to attract more attention. Lantu Automobile November sales: 7006 units On December 1st, Lantu Automobile announced its November 2023 delivery data. In November, Lantu Automobile delivered 7006 new vehicles, a 365% increase year-on-year and a 15% increase month-on-month, breaking through 7,000 units for the first time and setting a new historical record. Cumulative sales from January to November reached 40,535 units, a 129% increase year-on-year. Since June of this year, Lantu Automobile’s delivery volume has achieved six consecutive increases.
Lantu CEO Lu Fang said, “With the faster iteration and upgrade of Lantu products, Lantu cars are exerting efforts on both the supply and demand sides, with strong production and sales momentum. In November, Lantu’s Chasing Light PHEV started pre-sale, and Lantu implemented a 24-hour double-shift production mode. At the same time, Lantu cars launched their brand in the Netherlands, indicating a new milestone in the development of Lantu cars.” Looking at the performance of the past 11 months, Lantu cars have been steadily increasing sales since March, surpassing 3,000 vehicles per month, which is related to the rapid growth in sales and intensive product launches.
At the 2023 Guangzhou Auto Show, Lantu’s Chasing Light PHEV started pre-sale at a price starting from 266,900 yuan (37400$). The design style of the plug-in hybrid electric vehicle is different from the pure electric model, giving it a more imposing appearance. The new car will be officially launched on December 5th, with a pure electric range of 262 km and a total range of 1260 km, showing overall good performance. Previously, Shao Mingfeng, assistant general manager of Lantu cars and head of the sales company, revealed that the Chasing Light PHEV would become a major force in boosting Lantu’s sales.
He also stated, “December is a sprint month with sales of 10,000 vehicles. In 2024, Lantu’s car delivery volume of 10,000 vehicles is just the beginning. Based on the monthly sales of 10,000 vehicles, next year will also set a challenging target according to market trends and our own development needs, to help Lantu establish a firmer foothold in the market.” In future planning, Lu Fang also revealed that in the next few years, Lantu will quickly replicate its system capabilities, develop and produce more products to serve more users, hoping that within 3-5 years, Lantu can truly become a well-known brand.
In summary, overall, new energy vehicle companies have achieved good results in boosting sales at the end of the year, and it is expected that car companies will continue to increase promotional efforts in December, leading to a sustained strong car market.