The Tengshi D9 PREMIER Founder’s Meeting and User Co-creation Conference was successfully held in Shenzhen, China. Chairman and President of BYD Group, Wang Chuanfu, had in-depth exchanges with over a hundred elite car owners of Tengshi D9 PREMIER Founder’s Edition, Chinese entrepreneurs, sharing BYD’s founding story, strategic layout, and thoughts on being a pioneer and practitioner of the times, discussing the high-end and global development of Chinese brands. Tengshi Automobile’s Chief Co-creation Officer, Zhao Changjiang, further shared the development vision, technological strength, and spiritual value of the Tengshi D9 PREMIER Founder’s Edition.
Driving Chinese Brands to the World with the Spirit of “Founding” and “Creating Momentum” At the event, Wang Chuanfu shared as a founder: “The exploration of the high-end luxury market by Chinese companies is the inevitable trend of the times. In the wave of new energy, consumers focus on technology, innovation, and design, not on history, brand, or background. Whoever has strong technology and good products will dominate the luxury or high-end car market. Chinese cars have seized this opportunity, not only achieving deep electrification, but also making extraordinary efforts in the export and high-endification of Chinese brands. From catching up to surpassing, ‘Made in China’ has successfully stepped onto the world stage and shaped ‘Chinese brands,’ and the development of TSN cars is a microcosm of this. But how to move towards ‘world brands’ is a battle that cannot be underestimated. As one of the earliest participants in this wave, we take innovative technology as our guide and actively create a ‘world-class luxury brand’ that is safe, intelligent, and sustainable in the hearts of the Chinese people.”
As the pioneer of BYD to make the world fall in love with Chinese luxury brands and the first step of BYD’s exploration of luxury brands, Tengshi Motors has been at the forefront, determined to move forward. Since the brand’s renewal, Tengshi Motors has successively launched three globally positioned models: Tengshi D9, Tengshi N7, and Tengshi N8, winning the recognition of nearly 150,000 users. From China to the world, Tengshi Motors walks alongside Chinese entrepreneurs.
The Tengshi D9 has been well received by consumers since its launch, becoming the fastest delivery of 100,000 mass-produced new energy luxury cars in China. It is expected to become the annual MPV sales champion in 2023. The Tengshi D9 is not only the luxury first choice for mainstream Chinese families, but also the choice of many elite individuals. They are leaders in their respective industries, always resonating with national strategies and economic development, and deserve the best treatment. In tribute to the founders, Tengshi Motors has created the Tengshi D9 PREMIER Founder’s Edition four-seater, based on the Tengshi D9, to provide the ultimate experience and shape the “new luxury all-round travel experience” based on the “founder’s spirit”, taking product luxury and comfort to the next level. Zhao Changjiang said, “Founders are a group of imaginative and creative individuals, skilled at creating something from nothing, persevering in their passion, learning new skills, solving new problems, and never tiring of it. The birth of the Tengshi D9 PREMIER Founder’s Edition four-seater also stems from a longing for and imagination of the future new luxury travel experience.”
As a product embodying the spirit of perseverance of the founder, the Tengshi D9 PREMIER founding edition four-seater has advanced its strength, inheriting the grandeur of the D9’s appearance design and giving it a stronger sense of grandeur and luxury. Its interior design has deep cooperation with traditional intangible cultural heritage artists, drawing inspiration from the thousand-year-old Chinese gold inlay craftsmanship to create a luxurious space with elegance and comfort coexisting. In terms of intelligence, it has teamed up with the French luxury technology acoustic brand Devialet, bringing the Paris Opera House into the cabin for the first time. The new car is expected to be officially delivered in the first quarter of 2024, helping the founders to move steadily and far.
1.4 billion Chinese people need China’s own world-class luxury brand in their emotions. In a once-in-a-century great change, China will surely produce a group of respected world-class brands. From “Made in China” to global luxury, the momentum of Tengshi Motors has proven that China has the foundation and strength to create world-class brands. In the future, Tengshi Motors will work together with pioneers and entrepreneurs in the tide of the times to create a world-class luxury brand that belongs to China.