Under the promotion of new energy, the small car market is rejuvenating. Many people choose to buy pure electric small cars as their second family car for commuting, picking up children, and going to work. BYD and Wuling, two brands that have seized this market demand, have also achieved considerable sales in this market.
How big is the demand in this market? The cumulative sales of the BYD Dolphin reached 360,000 in 2023, the total sales of the Seagull, which has been on the market for 9 months, reached 280,000 units, and the cumulative sales of the Wuling Bingguo reached 230,000 units in 2023. This is the demand in this market, and the reason for the strong demand is that pure electric small cars simultaneously meet the characteristics of low price, extremely low maintenance cost, and easy driving and parking. Recently, a new player has entered this market, let’s take a look together.
This new player is the newly launched Nano 01, the first model of the Dongfeng Nano brand. Dongfeng Nano is a brand created by Dongfeng Group specifically for the national pure electric market. Therefore, it is believed to be very professional in making this national car, so Nano 01 is still worth looking forward to.
The official price of the Nami 01 is 7.48-10.48 million yuan, which falls right between the BYD Dolphin and Wuling Bingguo. The pricing is carefully considered, making the Nami 01 an alternative option when compared to the other two cars. However, smart pricing is only one aspect, whether consumers will place orders depends on the product itself.
Let’s take a look at the product. In terms of appearance, the Nan01 is cute, with a rounder shape. The split headlights and colorful body give it a stylish and trendy look. In terms of appearance, the Nan01 is not inferior to the other two cars, each with its own characteristics.
Besides the design, the Nano 01 also has a very bright spot in appearance, which is the frameless door. Generally speaking, frameless doors are only equipped on models costing at least around 200,000 yuan (28140$), and it is the first time they have appeared in the small car segment. The significant benefit of frameless doors is that they enhance the vehicle’s temperament and appearance, which I believe is very attractive to consumers, and it is also standard across the entire lineup.
In terms of space, the dimensions of the Nanmi 01’s body are 4030*1810*1570mm, with a wheelbase of 2660mm, which is between the Dolphin and the Good Bin fruit. In actual experience, although the size is not large, there is no problem with the seating space. Three people can sit in the back row just right, of course, two people are the most spacious. The seat cushions are also relatively soft, but we found during the experience that the buckle of the seat belt in the middle of the back row is a bit uncomfortable, it would be better to improve it later.
In terms of interior, the Nami 01 adopts a beige color scheme, with a simple and elegant central control screen. What’s most surprising is that, through the pictures, we can see that the Nami 01 did not compromise on materials just because of its low price. Its central console and door panels are covered with diamond-patterned leather, and there is even a luggage buckle design in front of the co-pilot seat. The window buttons are also lever-style, making the entire interior look exquisite and without any sense of cheapness. What do you think of this interior?
In terms of configuration, the Nanomi 01 is also not vague. It includes panoramic imaging, L2-level driving assistance, keyless entry and start, central control large screen, wireless charging for mobile phones, heated seats, and more. Basic daily use needs can all be met.
The Nami 01 offers two versions with a range of 330km and 430km respectively, using lithium iron phosphate batteries supplied by Xinwanda. It is equipped with a front motor with a maximum power of 95 horsepower and a maximum torque of 160 Nm. Despite its modest horsepower, the Nami 01 handles city driving with ease.
As a newcomer to the market, the Nano 01 has shown some advantages of being a newcomer in its products, such as frameless doors, excellent interior materials, and rich configurations, which are attractive to consumers and also provide a new choice. As consumers, would you be willing to choose it?