In the stable and positive trend of the automotive industry, the new energy vehicle market has entered a stage of high-quality development, and more high-value new energy products will surely be born in 2024. Just after the Lantern Festival, the Red Flag EH7 made its debut with the theme of “the first smile of the year,” and it was recently announced that it will be officially launched on March 20th.
Since last year, Hongqi has launched the “All in” new energy strategy, independently operating the “new energy sub-brand” and vigorously developing the pure electric technology route based on the advantages of the parent brand’s resources. The newly launched Hongqi EH7 is the first model of the “new energy sub-brand” and is built on the new FMEs “Flagship” superstructure. From the currently disclosed product information, Hongqi EH7 is sincere, focusing on the real pain points of users in terms of safety, performance, and other core product points, insightfully and deeply addressing user anxieties.
Taking the example of battery safety, the Red Flag EH7 is equipped with a battery safety protection system that uses advanced technology such as high-voltage circuit instant cut-off, intelligent fuse, and active cooling to prevent battery fires and add security to new energy vehicles. In addition, as the northernmost latitude car company in China, Red Flag has also developed the industry’s first low-temperature battery core technology and a multi-heat source integrated thermal management system to effectively solve the common problem of battery performance degradation in low-temperature environments for electric vehicles, alleviating users’ concerns about winter driving range. Furthermore, Red Flag’s performance in terms of brand and service is also well-regarded. With 66 years of brand heritage and a prominent presence in national major events, it has deeply portrayed the “Chinese car” sentiment in the hearts of users. In terms of service, Red Flag further enhances user satisfaction with the “way of etiquette”, providing professional, efficient, and thoughtful services at all times, from pre-sales consultation and car purchase guidance to “three lifetimes and one free warranty” after-sales support, demonstrating to users through practical actions that Red Flag is their “worry-free choice”.
The debut of the Red Flag EH7 is not just a product innovation, but also a deep understanding and active response of the brand to green travel. More people can see that Red Flag is committed to solving the pain points of users for new energy vehicles, and also see the firm steps of Red Flag towards the new energy field. Let’s look forward to more exciting details of this new masterpiece at the upcoming launch event, and witness the opening of a new chapter for the Red Flag new energy sub-brand together! – Author: New Car Report