On April 25, 2024, the Beijing Auto Show opened. At this show, Jetour brand introduced five new models: the Shanhai T1, Shanhai T2, Shanhai T5, Shanhai L6, and Shanhai L7 hybrid SUVs. They also showcased the Jetour Traveler extended seven-seater version, the Jetour JMK-Peace Elite collaboration, the Jetour’s first officially certified production travel camping trailer “Travel BOX,” and the Jetour new energy technology platform – Kunlun super hybrid off-road platform.
Jeep brought out its strongest lineup at the auto show, showcasing the brand’s ambition to dominate the hybrid off-road market in the 3.0 era.
The T5 from Jetour is the first model with a large beam, equipped with the 2.0TGDI longitudinal hybrid engine, the latest generation hybrid transmission, front and rear dual motors, and “three locks”, providing strong power performance and excellent off-road capability, along with comfortable space and regenerative power generation performance, balancing reliability for outdoor off-road and comfort for urban commuting.
Jeep Compass T2 is positioned as a travel-oriented off-road SUV, it is the “most beautiful square box” in the Jeep Compass series, with four core advantages of high energy efficiency, large battery capacity, enhanced safety, and full speed range. Jeep Compass T2 is built on the Kunpeng super energy hybrid C-DM platform, paired with a 3DHT hybrid-specific transmission, providing fast acceleration, stable mid-speed, and fuel efficiency at high speeds, with a maximum power of 280kW and maximum torque of 610N.m; combined with a large capacity battery of up to 43.24kWh, the pure electric range can reach 208km, and the full fuel and electric comprehensive range can exceed 1300km+.
JMC T1 is positioned as a comfortable off-road SUV, designed with the aesthetic of “the way of cross”. It creates a stylish and tough look, offering a variety of body color options and diverse modification possibilities to meet the personalized choices of young users.
Jeep Journey L6 and Jeep Journey L7 are two new products in the Jeep Journey family travel series, both will be equipped with the Kunpeng super hybrid C-DM system. Jeep Journey L6 is a high-end, avant-garde design style, full of powerful five-seat hybrid SUV; Jeep Journey L7 leans more towards “home joy”, with a stylish and atmospheric appearance, simple and warm interior, is a large seven-seat hybrid SUV.
It is worth mentioning that the Jetour Shanhai T7 is an amphibious vehicle. At the launch event, Jetour announced the upcoming voyage of the Shanhai T7 across the Yangtze River. According to Jetour executives, “While others float, we sail. While others test drive, we test sail.” This demonstrates the strong capabilities of the T7. At the Jetour booth, the Jetour JMK-Peace Elite co-branded model attracted enthusiastic onlookers. It is from China’s first official trendy modified brand – Jetour JMK. The Jetour JMK-Peace Elite co-branded model incorporates rich elements from the game “Peace Elite,” such as cloud camouflage car clothing, tactical sliding track hood, and magazine-style roof platform, creating a unique new national style trend.
Cross-border collaboration with Wanglaoji, travel + ecology have no boundaries in the future At the auto show press conference, speculation sparked by a disguised Wanglaoji car has been resolved. Zhang Chunwei, General Manager of the Marketing Center of Jietu Brand Business Division, and Ye Jizeng, Deputy General Manager of Guangzhou Wanglaoji Health Industry Co., Ltd., announced on the spot that they have signed a cross-border strategic cooperation agreement. The disguised Wanglaoji car previously exposed on the streets of Beijing is based on the Jietu Shanhai L6, kicking off the collaboration between the two parties.
Zhang Chunwei, General Manager of the Marketing Center of the Jietu Brand Business Unit, and Ye Jizeng, Deputy General Manager of Guangzhou Wanglaoji Health Industry Co., Ltd. Zhang Chunwei, General Manager of the Marketing Center of the Jietu Brand Business Unit, expressed the hope to combine the strengths of both parties to achieve a synergistic effect of “1+1>2”, bringing unprecedented new products and better travel experiences to users. As a leader in the national beverage industry, Wanglaoji aims to break into the self-driving tour market, with Jietu Motors, the most travel-savvy, as the most intuitive partner.
At this year’s Beijing Auto Show, Jetour showcased its unique charm in terms of models, technology, and ecology, demonstrating strong momentum towards the 3.0 era. Jetour, born in the cold winter, is flourishing in the face of the next million target. With a strategy of “travel plus”, Jetour is expanding the depth and breadth of its ecosystem to bring users a better and more comfortable travel life. Jetour is determined to make the world fall in love with “Chinese-style off-road” and explore further mountains and seas with greater ambition. Jetour is accelerating its pace, aiming for annual sales of one million in 2026. Facing the booming auto market in 2024, Jetour remains a dark horse with strong growth momentum. In the first quarter, Jetour has already sold over 107,000 vehicles, ranking second in year-on-year growth among the top 20 brands in the Chinese passenger car and SUV market. Assistant General Manager of Chery Automobile Co., Ltd. and Executive Deputy General Manager of Jetour Brand Division, Dai Lihong, expects Jetour to achieve cumulative sales of 140,000 vehicles by April 2024, with a year-on-year growth of 101%. By the end of April, it is expected to reach cumulative sales of over 1.1 million vehicles in 68 months.
Under the powerful momentum of “Chery Speed”, Chery Automobile will face the 3.0 era and achieve another million above the million sales. In the next 2 years, Chery Automobile will launch a variety of new products, covering all scenarios from family travel to off-road travel, aiming to become the Chery Group’s brand with the most “off-road” technical strength and the wildest brand, striving to achieve the goal of annual sales of 1 million vehicles in 2026.
