On June 1, 2024, the Greater Bay Area Car Show opened in Shenzhen. The Rui Feng RF8 Hongmeng Edition, the first MPV in China equipped with Huawei’s car system, made its debut alongside many other “Huawei series” models at the exhibition hall, and began on-site delivery to the first batch of users in the Greater Bay Area. The new car is priced at 20.99-25.99 million yuan, and multiple sincere benefits were announced on site to reward users.
At this car show, Huawei and many partners gathered at Hall 2 to create a “Huawei series” product frenzy in the Greater Bay Area market. The Greater Bay Area has always been a key market for MPVs, with an open economic environment and rational consumption concepts. Users in the bay area are more practical in their car purchases, expecting MPVs to bring a better product experience. Smart features have also become one of the decision-making factors for users when making a purchase.
“Huawei Family” makes a grand appearance at the exhibition hall, showcasing Huawei’s advantages and appeal in the field of smart travel. The exhibition hall has attracted a wave of visitors, thanks to the high recognition of Huawei’s smart technology. Huawei empowers the automotive industry through a multi-dimensional ecosystem, collaborating with various car manufacturers and supply chains to drive the industry towards intelligence and high-end development, revitalizing product innovation. Represented by models like the M7, S7, S9, and RF8, Huawei’s product lineup covers a wide range of categories including sedans, SUVs, and MPVs, forming a complete product series in the automotive market.
Under the strategic cooperation between Jiangqi Group and Huawei, the Ruifeng RF8 Hongmeng Edition, empowered by Huawei, has taken up the banner of “Huawei series” products in the MPV field to meet the needs of users in the Greater Bay Area. As an important product of the “Huawei series” MPV, the Ruifeng RF8 Hongmeng Edition’s “leading” features not only include a fully integrated native Huawei car system, but also unique features such as a large-size AR HUD and superior comfort experience, making it a phenomenon in the MPV field since its launch at the Beijing Auto Show. As China’s first MPV equipped with Huawei’s car system, the Ruifeng RF8 Hongmeng Edition embodies the authentic Hongmeng style in every aspect, from high-definition large screens, interactive interfaces, high-performance chips, to software systems and application ecosystems.
In terms of hardware configuration, the RuiFeng RF8 Hongmeng version is equipped with a 15.6-inch Huawei 2K smart central control screen, with a super narrow bezel design that brings up to 90% screen-to-body ratio, instantly elevating the technology style of the driving cabin. The advanced LTPS display mode brings outstanding visuals and smooth interactive experience. The native Hongmeng-designed human-machine interface operation logic is the same as Huawei phones and tablets, easy to use with zero threshold; 3D car model support is visible and controllable, beautiful, simple, and smooth.
The secret to the in-vehicle “ceiling” experience lies in the built-in HarmonyOS 4.0 system. With powerful distributed technology, the Roewe RF8 Hongmeng Edition supports seamless connection with Huawei phones, tablets, and other devices, enabling wireless screen mirroring and reverse control. The simplified “Huawei Roewe Voice Assistant” enables four-zone sound source positioning and continuous wake-up conversation, supporting user-customized voice tones, wake-up words, and responses for more efficient voice interaction, freeing users’ hands and making travel safer and more convenient.
In addition, a large number of applications deeply adapted to the HarmonyOS system cover 9 major application categories, with over 100 premium applications available, and will continue to be iterated and expanded, always new and up-to-date. The RuiFeng RF8 HarmonyOS edition, with its chip-level independent high-reliability engine and relatively isolated services of the Harmony kernel, bids farewell to black screens in the car and makes travel more secure.
The Huawei car system empowers, the Rui Feng RF8 Hongmeng Edition maximizes the value experience. All models come standard with AR HUD, providing users with a comprehensive view and control; all models come standard with a superior comfort cabin, fully meeting users’ comfort needs; upgraded chassis tuning, acoustic package, and new L2 intelligent driving assistance system create a quieter, more comfortable, and safer travel experience for users. Thanks to the huge potential of the South China automotive consumer market and the presence of many intelligent “big players” like Huawei, the Guangdong-Hong Kong-Macao Greater Bay Area Auto Show has become an important platform for showcasing top automotive technology, leading industry trends, and responding to market demands, with the market reputation of “billion-dollar auto show”. Therefore, the Rui Feng RF8 Hongmeng Edition chose to officially debut in the South China market at this auto show, bringing a “new national intelligent electric hybrid MPV” experience to the 9+2 cities in the Greater Bay Area.
To thank users in the Greater Bay Area of Guangdong, Hong Kong, and Macao, the Ruifeng RF8 Hongmeng Edition offers four exclusive car purchase benefits: Surprise Red Packet Gift, Old Friend Exchange Gift, Easy Finance Gift, and Service Assurance Gift. In June, customers can enjoy up to 36,666 yuan (5060$) in comprehensive benefits, showing sincerity. Specifically, the Surprise Red Packet Gift offers a 6,666 yuan (920$) red packet for booking in June. The Old Friend Exchange Gift provides up to 10,000 yuan (1380$) in subsidies for exchanging old cars for new ones. The Easy Finance Gift offers various financial car purchase plans with 0 interest, 0 down payment, and 0 monthly payments to lower the threshold for ownership. First-time car owners can also enjoy the Service Assurance Gift, including 5 years of free basic maintenance 8 times, lifetime quality assurance for three electric components, a free smart charging pile and basic installation, 5 years of free in-car data, and lifetime free roadside assistance, free pick-up and drop-off service, OTA online upgrades, and 8 other high-value service benefits. In this way, Ruifeng RF8 looks forward to bringing tangible value benefits to users in the Greater Bay Area, sincerely thanking every user for their trust and choice.