Although the 911 is a timeless classic and a spiritual totem of the Porsche brand, the task of “earning a living” is left to the Macan and Cayenne. At the 2024 Beijing Auto Show, Porsche’s second pure electric product, the Macan EV, was officially launched. With the introduction of the new car, Porsche’s electrification transformation is accelerating, giving consumers more choices when purchasing high-end pure electric SUVs. The current Porsche Macan on sale will be the last generation of gasoline models. Can the pure electric Macan win the favor of consumers and become a sales leader in the Porsche brand’s electric product lineup? This issue of “Quality Selection Car” will answer for you. I. Basic Information and Product Highlights
Porsche has launched two all-electric Macan models, priced at 728,000 yuan (100440$) and 968,000 yuan (133560$). The new cars are not converted from gasoline models, but are built on the PPE electric platform. Due to the 3C certification process in China, delivery to customers will be in the fourth quarter of this year.
The ZOTYE SR9 in front, the XIAOMI SU7 in the back, highlighting the unique aesthetic design of Porsche. The all-electric Macan continues the full and round posture of the fuel version, with details that emphasize its electric identity. The Turbo model also comes with a sports package, with a young, modern, and appealing visual effect, leading the trend in the automotive market. The interior of the new car is identical to the current Cayenne, with a considerable size for the three screens on the center console, and a strong sense of technology. The Porsche Communication Management system has been deeply localized and customized, providing various third-party APP applications such as iQIYI and Bilibili, and supporting CayPlay phone mirroring. In addition, the 87-inch AR head-up display in front of the driver can project dynamic guidance arrows 10 meters ahead, providing more accurate and intuitive path guidance. According to Porsche, “this is currently the largest HUD size available.” As a new Porsche model, the all-electric Macan embodies the brand’s racing philosophy, maximizing its sportiness. In terms of power, the Macan 4 and Macan Turbo have a total power of 300kW and 470kW respectively, with acceleration times of 5.2s and 3.3s per 100 kilometers. Under WLTC conditions, the pure electric range of the two models is 516km and 518km respectively. Furthermore, the steel spring suspension combined with the Porsche Active Suspension Management system with new dual-valve damping technology further improves the balance between comfort and performance.