The 100,000 yuan (13780$) compact SUV market is a highly competitive segment with a large overall share. Many popular models from domestic brands come from this segment. Despite the increasing popularity of new energy vehicles in the Chinese car market, many families still prefer 100,000 yuan (13780$) fuel compact SUVs. Recently, the 2024 Beijing BJ30 was officially launched, with a body-on-frame structure and positioned as a “light off-road model.” Can the new car boost brand sales? This issue of “Quality Select Car” will answer for you. I. Basic information and product highlights.
In 2024, Beijing BJ30 launched 5 models with prices ranging from 9.99 to 13.69 million yuan. The BJ30 offers both fuel and hybrid options. The fuel model has a 1.5T engine with a 7-speed dual-clutch transmission. The hybrid model combines a 1.5T engine with an electric motor.
The 2024 Beijing BJ30 hybrid model is equipped with the Magic Core Deep Hybrid Electric Drive (DHEV) architecture, combining the advantages of range extension and hybrid technologies. The DHEV architecture is a series-parallel hybrid architecture, providing smoother and more energy-efficient power output compared to fuel vehicles of the same level. With the embedded battery design, the BJ30 has better off-road capability and safety compared to similar PHEV models, without the worry of charging. The new Beijing BJ30 1.5T Magic Core Electric Drive Advanced version system has a total power of 301kW, a total torque of 685N·m, and a WLTC comprehensive fuel consumption of 6.45L/100km. The 2024 Beijing BJ30 is equipped with the professionally tuned Intelligent Electric ATS All-Terrain Control System, allowing for on-the-fly switching of driving modes based on different road conditions. The hybrid four-wheel drive model uses a front and rear dual-motor electric drive structure, with a power output of 130kW for the front axle and 55kW for the rear axle. With a response speed of 0.03s for the electric control four-wheel drive, the BJ30 can instantly distribute energy between the front and rear, seamlessly switching between two-wheel and four-wheel drive. Combined with the four-wheel electronic limited slip system, the new vehicle can easily handle various complex scenarios. As an SUV model, the 2024 Beijing BJ30 also performs well in terms of space. The new car has a reasonable body proportion, achieving a “room rate” of 66%. The rear seat can be folded down to expand the volume to 1496L, with a depth of up to 1902mm, allowing for easy loading of more camping equipment and providing a comfortable resting space when needed.