On August 12, BYD launched the Song L DM-i, its first mid-size SUV with fifth-generation DM technology, in Beijing. The Song L DM-i features a low fuel consumption of 3.9L per 100 km when the battery is depleted. It offers a total range of over 1500 km with a full tank and full charge. This model reshapes user perceptions of fuel consumption and range in mid-size SUVs. It marks the beginning of the “3 era” in mid-size SUV fuel efficiency.
Song L DM-i launches three pure electric versions: 75KM, 112KM, and 160KM. It offers five models. Prices range from 135,800 to 175,800 yuan (24640$). The vehicle leads a new trend in mid-sized SUVs across five dimensions: technology, platform, aesthetics, smart features, and safety. It enhances the mid-sized SUV consumer experience. It sets a new value benchmark. It aims to become the top choice for compact users upgrading, fuel mid-sized users switching to new energy, and young families seeking a complete solution.
The overall style of the Song L DM-i continues the Dynasty Network’s dragon design language. The front features a typical X-shaped grille common in sports cars. Officials say it resembles a dragon roaring at dawn, creating a strong visual impact. The headlights are narrow and upward-turned, enhancing the front’s visual tension. The continuous LED light strip adds a touch of technology.
The new car offers four exterior colors: Ice Amber Green, Peacock Blue, Tea Crystal Gray, and润玉白. All colors draw inspiration from famous Chinese porcelain. Peacock Blue, also known as “Peacock Blue Glaze,” is a renowned official kiln porcelain. The car’s side profile looks strong. It features concave lines above the square wheel arches. The floating roof, hidden door handles, and contrasting wheel hubs enhance its trendy appeal. The car measures 4780mm in length, 1898mm in width, and 1670mm in height, with a wheelbase of 2782mm.
The rear design echoes the front. It features clean lines and soft curves. The BYD logo retains its illuminated design. The family-style “Flowing Light” tail light group enhances brand recognition.
The cabin design of the Song L DM-i remains family-oriented. It features extensive leather upholstery. The integrated panel and the central rotating floating pad create an organized layout. This design offers a strong sense of depth. The intelligent 3D ambient lighting and 31-color ambient lights enhance the atmosphere.
The Song L DM-i features the “DiLink Smart Cabin.” It includes a 15.6-inch adaptive rotating floating pad with the BYD DiLink 100 vehicle system. All models come with a mobile NFC car key, smart voice control, onboard ETC, and smart power management. The VTOL mobile power station supports a one-touch camping mode.
As the leader in China’s new energy vehicle market, BYD enjoys strong market and user support. The Song family has sold over 2.6 million units. The newly launched Song L DM-i will expand BYD’s product lineup. It will help the Song family quickly gain market share in China’s SUV sector.