In September, the Mid-Autumn Festival and National Day holiday signal the start of the car market’s peak season. The ID.3 Smart and ID.4 X Smart launched the previous month. They generate high consultation volumes in stores. Test drive appointments stay busy. This activity boosts the ID. family’s market performance. In one month, they delivered 13,486 new cars. Since its launch, SAIC Volkswagen’s ID. family has surpassed 300,000 units in total sales, setting a new record and leading the joint venture electric vehicle rankings.
To meet user demand for better value and smarter features, the Volkswagen brand boosts its offerings. The ID. family’s smart package, valued at 5,088 yuan (720$), extends its limited-time availability until the end of this year. Users interested in cars should visit the store soon for consultation. The busy delivery season favors early arrivals.
ID. family sales surpassed 300,000 units. This milestone strengthened the connection with users. At the 2024 ID. Festival in late September, 120 ID. owners collaborated on-site. They measured precisely and planned carefully. Together, they built a challenging track shaped like the digital number “40.” The ID.BUZZ model car completed the 794.58-meter course smoothly. They set a Guinness World Record for the longest model car track. This achievement adds a new Guinness title for China. The combination of 300,000 units sold and the Guinness record marks another milestone for the ID. family. It deepens the emotional resonance between the brand and its users.
The ID. family focuses on more than just engaging with users. It emphasizes “listening to advice” during product upgrades. In July, the ID. family launched the Smart version. Users loved the new Moony Gold skin, free smart tire pressure display, and the smart vehicle package. It also introduced the iFlytek voice interaction system, advanced all-journey smart driving assistance, and high-level parking management, enhancing the smart experience. In September, SAIC Volkswagen partnered with Baidu to launch the “Smart Voice GPT” app in the ID. family’s smart vehicle app store. This app offers rich knowledge and strong semantic understanding, providing users with a more personalized interaction experience.
The product upgrades continuously. Quality remains consistent. Recently, Chezhijia and Kairuise Consulting released the 2024 China Automotive Product Quality Performance Research results. SAIC Volkswagen’s ID.3 won first place in the “Mid-Range Pure Electric Vehicle Quality Performance” for new energy brands. After topping the quality rankings for new energy compact cars in the first half of 2024, the ID.3 received another authoritative quality certification. Its German engineering proves reliable.
With 300,000 as a new starting point, the ID. family accelerates into a new journey. As the fourth quarter arrives, the ID. family prioritizes users. It collaborates to create value and aims for rapid growth in 2024.