On February 14, 2025, Zeekr completed the equity transfer of Lynk & Co. Zeekr now holds 51% of Lynk & Co. This follows the strategic integration announcement on November 14, 2024. In just three months, Zeekr Technology Group officially launched. This rapid integration demonstrates Geely Holding Group’s strong determination and execution of the Taizhou Declaration. **Key Points** 1. **Integration Strategy: Build an Efficient Global System** – **R&D Collaboration:** The former Geely Research Institute’s functions will now be shared by Zeekr and Lynk & Co. They will adopt a “strong matrix + process-oriented organization” model, improving development efficiency by 15%. Product planning and hardware integration will shift to the product line. The decision chain will shorten to the group CEO level. A unified R&D capability center will form, led by Chen Qi and Jiang Jun for smart driving and smart cockpit businesses, respectively. – **Manufacturing Innovation:** The group will implement “big manufacturing + big quality” integrated management. They will reduce the number of organizations by 30% and improve management efficiency by 20%. Global factory resources will achieve modular integration, significantly optimizing supply chain negotiation power and manufacturing costs. – **User Operations:** The dual brands will operate independently but make decisions collaboratively. They will unify the overseas market into a single team. The “dual brand value pyramid” management system will strengthen the user committee mechanism and data-driven personalized services. – **Smart Breakthroughs:** AI will empower the entire business chain. By 2024, over 70 AI scenarios will launch, with nearly 100 million calls. In 2025, the group will establish a smart development department to accelerate AI’s deep application in R&D and supply chain, aiming for a 20% increase in operational efficiency. 2. **Goals and Synergy Effects: Create a Chinese Version of “BBA”** – The group plans to achieve sales of 710,000 units in 2025. They aim to surpass 2.5 million global users, becoming the first high-end luxury car company in China to serve over 2 million users. Scale effects will drive significant cost reduction and efficiency improvement: 1. R&D cost reduction: Shared platform technology saves 10-20% in R&D expenses. The expense ratio drops from 11% to 6%. 2. Manufacturing synergy: Parts reuse and supply chain integration lower material costs. Shared factory resources reduce new investments. 3. Management optimization: Management expenses decrease by 10-20%. The sales and management expense ratio falls from 11% to 8%. Three core battles for 2025: breakthroughs in technology, products, and globalization. 1. Technology innovation battle: Super electric hybrid + full-chain AI + comprehensive safety. Super electric hybrid technology merges Zeekr’s electric and Geely’s fuel advantages. It features a 900V high-voltage architecture. The first full-size flagship SUV will launch in Q3 2025, alleviating range anxiety while providing a pure electric driving experience. Full-chain AI: Self-developed Haohan Intelligent Driving 2.0 enables city navigation with full NZP push. L3 autonomous driving technology will debut at the 2025 Shanghai Auto Show. The AI cockpit creates the industry’s first “active service” experience. Comprehensive safety: Strengthens battery safety, intelligent driving redundancy, and electromagnetic safety, continuing Nordic safety genes. 2. Product value battle: Five new models target the high-end market. Zeekr 007 GT, full-size flagship SUV, and large luxury SUV all feature super electric hybrid technology. Lynk & Co focuses on EM-P hybrid technology, launching the flagship six-seat SUV Lynk & Co 900. 3. Global breakthrough battle: Unified team expands into international markets. Establish a unified overseas sales company to share channels and R&D resources. The goal is to exceed 200 overseas stores by 2025. Lynk & Co 08 EM-P and Zeekr 7X will focus on overseas markets, leveraging ultra-fast charging ecosystems and smart technology to create China’s new energy “global business card.” Future Outlook: Leading Industry Change Zeekr Technology Group will integrate collaboration and innovate technology. This will realize the vision of “China’s BBA.” With a global layout and AI-driven strategy, the group will push Chinese luxury car brands onto the world stage. By 2025, the group aims for a production and sales volume of one million. It will leverage full-chain technology advantages and an efficient management system to lead the new energy vehicle industry and reshape the global market landscape.
