On October 18, the “Off-Road Adventure” – the 2025 Beijing Off-Road User Conference took place in Badong, Hubei. Beijing off-road users and guests from across the country gathered. They celebrated their passion amidst the mountains and rivers of Badong. This event combined the joy of driving with emotional connection.
Users gather in Badong: car owners hand over keys, enjoy a light show, discuss experiences at a salon, off-road at Wuxia Gorge, and participate in a car parade. The first BJ30 Traveler delivery ceremony takes place. Beijing Off-Road grants them the title of “BJ30 Traveler National Ambassador” and exclusive benefits. Owners transition from product users to “light off-road lifestyle promoters.” With precise positioning, strong product capabilities, and rich benefits, the BJ30 Traveler surpasses 16,859 orders within 24 hours of launch.
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Beijing off-road gathered hundreds of vehicles. They started from Wuxia Scenic Area. The convoy crossed mountains, followed rivers, navigated curves, and passed through cities. They finally reached the Shennongxi Water Plant. This journey through nature defined the essence of “Joy in the Wild.”
BJ30 Traveler explores Shennongjia live, allowing more people to enjoy off-roading and travel fun. Beijing Off-Road collaborates with actor Lu Zhishen, BJ30 owners, and users from automotive, outdoor, and wellness circles. They drive the BJ30 Traveler to uncover Shennongjia live. Through identifying herbs, preparing medicinal dishes, and discussing travel, they showcase the BJ30 Traveler’s exceptional performance in off-roading, fuel efficiency, and spaciousness. They also promote a healthy lifestyle for travelers.
Beijing Off-road, the inventor of Chinese SUVs, bases its BJ30 Traveler on HEV hybrid technology. It combines three power sources, a four-wheel drive system, and six driving modes. The company developed the exclusive “Three Power Four-Wheel Six-Mode HEV Hybrid Architecture.” This allows the BJ30 Traveler to operate without charging and maintain consistent performance. The BJ30 Traveler features an engine, a front drive motor, and a rear drive motor. It achieves electric four-wheel drive without traditional drive shafts and transfer cases. This design enhances efficiency and speeds up response times. With this technology, the BJ30 Traveler boasts the segment’s highest combined power of 301 kW and the highest combined torque of 685 N·m.
The BJ30 Traveler balances strong power with low fuel consumption. It features a “two-speed DHT” gearbox. This design adds an extra gear compared to common ECVTs. The engine can maintain a more economical RPM range during high-speed cruising. This setup achieves a fuel economy as low as 5.85 liters per 100 kilometers.
In the 100,000-level light off-road SUV market, the BJ30 Traveler stands out as the only model offering a seven-seat option. It allows families and friends to travel together. Everyone can join in on the fun. In the future, Beijing Off-Road will explore the unknown with every user. Together, they will turn ordinary days into grand journeys.